HIRES ROOT BEER ~ vs ~ VERNOR'S GINGER ALE

[SODABOB]

False Alarm ...

The image on the label says ...

Medal and Diploma ~ World's Fair ~ 1893

Which is in reference to the "Chicago World's Fair" held in 1893



The Daily Inter-Ocean Newspaper ~ Chicago, Illinois ~ July 1, 1893



But continuing to search for evidence of the Hires Company's own claim on their acl bottles

 

[SODABOB]

Question ...

If Hires Root Beer was such a huge success at the 1876 Philadelphia Centennial as most of the histories claim, then why didn't Charles Hires use that notoriety to his advantage in advertising that followed the Centennial?

Starting in 1877, Hires Root Beer ads increase in number and reach a fever-point by the turn of the century. And yet, not in any of the ads I've seen so far is there any mention of the 1876 Centennial. I plan to keep looking, but as it stands now there doesn't appear to be a single ad along those lines.

 

[SODABOB]

Questions ...

Regarding the following newspaper advertisement about a Root Beer Fountain ...

1. Is it just another "Monster" from my imagination?

2. Who was selling it and why?

3. Where was 1110 Chestnut Street?


Philadelphia Inquirer ~ August 4, 1876

 

[SODABOB]

According to this newspaper ad, as of November 24, 1876 Charles Hires was located at ...

123 North Front Street ~ Philadelphia, Pa.



According to the City of Philadelphia ...

The three-story building on the left is 123 through 125 North Front Street ~ With 123 on the ground floor

(Possibly dated February 11, 1918 - Which would be long after Charles Hires occupied the building)



Footnote:

Had someone else posted this picture I would be sending them a free acl book. With other locations yet to be found that qualify.

 

[hemihampton]

My Hires ACL bottle sez "Since 1876" Same with my flat top cans. LEON.

 

[SODABOB]

Leon

The earliest use of the slogan "Since 1876" I have been able to find so far is from ​1953

 

[SODABOB]

I'm also searching for the earliest reference of any type (histories, etc.) that in any way refers to Hires Root Beer as having been established in 1876, and the earliest I have been able to find so far is from ...

The Los Angeles Times ~ November 5, 1925

 

[SODABOB]

Leon

Because you are into cans, I thought you'd like this one. It has a lithographed label and sold in 2012 for $440. Exact date unknown, but possibly 1906 or later because it has Trade Mark on it ...

 

[SODABOB]

Speaking of Hires collectibles ...

Throughout the course of my research I have been looking for one of the original Hires 'dry' extract boxes but have not been able to find an example of one anywhere except in newspaper ads and in my 1885 Hires Diary. It could very well be one of the rarest Hires collectibles ever produced - providing an actual example is ever found. This is the earliest illustration of one of the boxes I'm aware of ...


1880



If you ever come across one of these boxes, nab it!

 

[SODABOB]

P.S.

Even though this snippet doesn't show an illustration of one of the Hires dry extract boxes, it suggest they were available at least as early as ...

1877