ALLAN PETRETTI'S COCA COLA BOOK

[SODAPOPBOB]

Watch out! [:-] I finally broke down the other day and purchased Allan Petretti's Coca Cola book. So if you thought I was coo-coo for Cocoa Puffs before, just wait until I familarize myself with the book.

It's the 2008 12th Edition (which is the latest one I am aware of) and cost me a total of $54.75. I realize I could just as easily have purchased a used copy from Amazon.com for about half the price, but when the impulse strikes to buy something, saving money is not a factor. I have been wanting one for several years now. After thumbing through it I can't believe I waited so long. It is a must have for any serious Coca Cola enthusiast.

It's hardbound, 645 pages, with approximately 4,500 pictures of Coca Cola related items from A to Z.

One thing I have learned from it already, is if I ever see anything for sale that even remotely appears to be a super-early Coca Cola item, and is priced inexpensively, I intend to snap it up in a heartbeat. You won't believe what some of that stuff is worth. I will show an example of this on the page that follows.

I will try not to get too crazy with it, but should anyone have a question or two about anything listed in the book, please feel free to ask. I will be more than happy to share. I can also scan pictures from it if necessary.

SODAPOPBOB

 

[SODAPOPBOB]

Check out this page of serving trays ... and especially note the 1897 example valued at $37,000.00!

 

[cc6pack]

bob

I've got the last three editions they are invaluable to a Coke collector. Don't forget the fantasy and fake stuff in the back. Sometimes it's hard to tell the difference if you don't have the original to compare the fake to.

 

[cowseatmaize]

So if you thought I was coo-coo for Cocoa Puffs before, just wait until I familarize myself with the book.

ALRIGHT BOB! I look forward to the new General Mills aspect to the hobby. Love the cookoo bird.[][]
Sarcasm I hope you know. Congrats on the new addition.

 

[SODAPOPBOB]

Thanks ~

Signed ... Sonny

[ First Cocoa Puffs Box w/ cuckoo bird - early 1960s ][ Cocoa Puffs debued in 1958 ]

 

[fla cokeman]

It's sad that there is so much worthless reproduction Coca Cola stuff out there! Be careful Bob.

 

[MIdigger]

I cant blame you Soda, I like a new book in my collection better than a used one. Cant explain it. By the same token, I like old books and got a 1st print of Robinson Crusoe at a rummage sale for a quarter. Decided to read the book, and now find out what its worth.
Just like nice books in the library and the collectibles elsewhere.
To be honest, Ill probably foot the long dollar for the same book you have. And probably a few more as soon as I get paid and order them. My library needs additional resources for this bottle collecting, maybe the rummage sales and flea markets will have something this weekend.
But, let me thank you and others for the great resources you all share with us newbies. I have learned a great deal from the members here which has made the hobby much more enjoyable. (not to mention what to leave at the dump and what to bring home). The garage was getting full of commons I wheeled off to an antiques dealer.

 

[SODAPOPBOB]

fla cokeman ~

I hear ya about reproductions. I collected Coca Cola stuff in the 1970s and 80s. Fortunately I survived most of the repro and fantasy items. In 1991 I sold my entire collection of about 200 items for a whopping $1,500. Which was at least double at the time of what I had invested into it. Based on my recollection of what I had in my collection, I'm sure those same items would be worth at least $5,000 now.

What I have been focusing on lately (all brands and not just Coca Cola) are what I call "dinky" items like what you might find in shelved display cases. Usually when I blow through an antique shop these day I'm in such a hurry that I seldom spend the time to examine all of those cased items. And I know from past experience that some true treasures can be found there. I think a lot of that stuff is overlooked because a lot of people are like me and just don't take the time. The type of items I am referring to are like the matchbooks and match holders below. If you are a Coca Cola collector as your name implies, I'm sure you are more familiar with this kind of dinky stuff than I am. I bet the 'average' antique dealer has little knowledge about this kind of stuff, nor their values. Check out the values below. I'm not sure who spends that kind of money, but I sure would like to find and pay $25.00 for a simple match book and sell it to someone for $500.00.

MIdigger ~

Yeah, I'm a bookworm myself. Always have been. By the way, Robinson Crusoe was the first book I ever read from cover to cover. I was in the 7th grade at the time and did a book report on it. A school buddy of mine still has the actual book I read. He checked it out of the school library shortly after I read it in 1965 and never returned it. I spoke with him about a year ago and he said he still has it. He's suppose to send it to me one of these days.

And what do you mean, you're "leaving" bottles at the dump site? Shame on you. Wait until I post the page from my book that shows a 1960s foil label no deposit/no return Coke bottle valued at $1,200.

Later,

SPBOB

[ Anybody got a match? ] []

 

[Tomn8tr]

I almost bought that book too, but I wanted the e-book/ kindle version for fast searching, then I would also have it wherever I went: on my phone, laptop, whatever... The reason I didn't get it is that the latest version is not in e-book form, only the much older version is...

 

[MIdigger]

Soda, well one can only bring home so many food jars for instance (Frenchs mustard patent 1938s), and food jars,vicks, so I leave them. But I have quite a few I usually come back with a 5 gal pail full per trip (leaving 2-3X as many there.) I did find some soda bottles but theyve no lables or any Ids on them (maybe look at them when theyre cleaned).
But Iam mainly after those milks/creamers/older cokes/sodas and embossed meds,booze bottles. I did find a broken blob top, but as yet havent found anything dating that old in complete state. Been working through a gazillion rusted oil cans. I did find my first paper label a Seagrams gin, but it only had the corner attached. Plus the copper that funds these excursions from time to time.

Hope to have some updates soon, and work on how to get pictures posted.