Nice piece from the 1930s , price is over inflated in my opinion. My 1990 Pepsi book books it at $275 . I am sure that we all have our individual opinions as for the prices of things .
I am with the 200 bucks. In my years of selling bottles I have never had a book come buy anything from me, and the Ayers book is off right now bottles are selling cheaper then listed... Without damage it can be picked up for about 500.00 with ease. You have to remember that Pepsi was primarily a fountain drink. There are a lot of these jugs out there. I just passed one up for 600 that had no damage.
This is not the only one out there, you will see others..