QUICK "POPEYE SODA" QUESTION

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

Regarding dates, I add this reminder that came from Bruce Shults, which can be found on Page 6 Post #116 of this thread that I posted on October 22, 2010, which, incidentally, was exactly five years ago yesterday. If anyone wishes to contact Bruce about this and quiz his "memory," please let me know and I will provide you with his email address.
About the soda's 1929 copyright date. 1929 was the first year of Popeye's appearance in the comic strips. Throughout the 30s, numerous Popeye toys, games, books, etc. Continued to display the original 1929 copyright on them, regardless of what year in the 30s they actually first came out. But I can't recall (by memory anyway) a single King Features Syndicate licensed Popeye product manufactured after 1939 that carried the 1929 copyright. This makes for a pretty strong case that the soda was made sometime in the 1930s.

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

I'm still searching for dates and thought I'd add this to the mix. From ... Petretti's Soda Pop Collectibles Price Guide - Antique Trader Books - Copyright 1996[attachment=POPEYE LABEL 1996 ...00) (844x1100).jpg] [attachment=POPEYE LABEL 1996 ...35) (1025x135).jpg] [attachment=POPEYE LABEL 1996 ...00) (822x1100).jpg]

 

[Eric]

Re: RE: QUICK "POPEYE SODA" QUESTION

$8 must have been common back in the day.. Wonder how they came up with that price... 8 bucks for a one of a kind label.. seems like a deal.

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

I'm also searching for one of these "bottles" [font="comic sans ms,sans-serif"] POPEYE PUNCH[/font]


The punch was also available in bottles, and apparently there was a "defect" in the product, causing a white ring to form around the edge of the bottle and the product was pulled, never to come back, and Scaife suffered large losses from it which he had not recovered from as of the 1985 article.

Read all about it ...


Http://lurch-deeann.ecrater.com/p/15627100/vintage-scarce-1983-popeye-punch-can

[attachment=Popeye Punch Can.jpg]

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

More ... (Find me a Popeye Punch bottle and I'll pay you next Tuesday for it)
Even as Popeye Punch was being introduced, Libby, Borden, and Campbell entered the same product category. Then came the kind of error a start-up with major competition simply cannot afford. A defect in the punch's blend caused a white ring to form around the edge of each juice bottle. Forced to pull his product off the market, Scaife spent several months looking for another formula, a process that cost him two seasons' worth of orders. Sales for 1984, which he had hoped would hit $2 million, failed to reach the $1-million mark. Losses mounted, and for the time being, Scaife has all but given up trying to penetrate the mass market.


http://www.inc.com/magazine/19850801/4718.html

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

Connection? [attachment=Popeye Punch Sign (451x600).jpg]

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

The rest of the Gary Scaife / Popeye Punch story ... ( I've seen several references about Popeye Punch being in a bottle but I can't find a picture of one anywhere) ~ * ~ To a student of large-company behavior, the decision looks like an admirable commitment to a long-term marketing vision. But to a smaller company seeking a sip of the juice business for itself, Campbell's persistence looks like nothing but trouble. "They have so much money, they can toss those products out in the marketplace without understanding it," says Gary Scaife, vice-president and director of marketing of International Beverage Importers Inc., a tiny Westlake Village, Calif.-based concern that started marketing natural juices in 1980. "Sometimes just throwing money at problems doesn't solve them, but it sure doesn't hurt. Hell, I could probably retire with all the money they've spent learning the business." Scaife's frustration with Campbell's ability to absorb its blunders is understandable.After selling his previous company, he put together some $300,000 to launch International Beverage. Seeking a marketing ploy to compensate for his limited budget, Scaife called his product Popeye Punch, licensing the trademark from King Features Syndicate. Unable to finance his own manufacturing, he had the new juice supplied by a local packer; as is customary for smaller companies, he sold it through food brokers. But soon his plans began to unravel. Even as Popeye Punch was being introduced, Libby, Borden, and Campbell entered the same product category. Then came the kind of error a start-up with major competition simply cannot afford. A defect in the punch's blend caused a white ring to form around the edge of each juice bottle. Forced to pull his product off the market, Scaife spent several months looking for another formula, a process that cost him two seasons' worth of orders. Sales for 1984, which he had hoped would hit $2 million, failed to reach the $1-million mark. Losses mounted, and for the time being, Scaife has all but given up trying to penetrate the mass market. "We have a good product," he complains, "but in many cases we can't even get onto the shelves. I hate hearing the supermarket guy say, 'I'd love to sell your product and I know it will sell, but because Campbell has a million dollars to market JuiceWorks, you don't have a chance."

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

P.S. What we have here is strong evidence that Popeye Punch came in a bottle in the mid-1980s. So you'd think it would be easy to find a picture of one. After all, that was only about 30 years ago. But, no, its going to be a booger and elude me for the next five years. Oh, well, life and searching for Popeye bottles goes on, and on, and on ... []

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

Hmmm, I wonder if it was one of these Popeye Punch juice bottles that Duane Hutchinson had on display at his Popeyes Chicken restaurant in Lincoln, Nebraska?

 

[SODAPOPBOB]

Re: RE: QUICK "POPEYE SODA" QUESTION

According to this snippet from a 1985 Beverage World publication, Popeye Punch was introduced in ... March 1983