7up Paper Label Very 1st?

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SODABOB

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To help establish a timeline for Squeeze Bottling, I thought it best to start with this newspaper Ad and Article.

Notice ...

Address = 314 W. Foster
Phone = 146

1929

Squeeze Bottling 1929_The_Kokomo_Tribune_Indiana_Sat__Aug_24__1929.jpg




1931

Even though they were in operation as early as 1929, they did not Incorporate their company until 1931 - which wasn't unusual. Notice the name Dekel - which was referred to in a couple of earlier post.

Notice Address = 1041 South Union Street

Squeeze Bottling 1931 Incorporated_The_Kokomo_Tribune_Indiana_Wed__Aug_19__1931.jpg
 
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SODABOB

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Squeeze Bottling Works

Notice Address = 1041 South Union Street

Classified Ad - Want To Buy section

1936

Squeeze Bottling 1936-The_Kokomo_Tribune_Indiana_Sat__Sep_12__1936_.jpg



Dekle Coal & Beverage Company

Notice ...

Address - 1041 South Union Street
Phone = 4651

Classified Ad - Want To Buy section

1937

Dekle Coal & Beverage_The_Kokomo_Tribune_Indiana_Wed__Dec_1__1937.jpg
 

SODABOB

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Fast forward to 1947

7-Up Bottling Co.

Notice Address = 1041 South Union Street

7-up Bottling_The_Kokomo_Tribune_Indiana_Mon__Dec_15__1947_.jpg
 

iggyworf

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So is 1936 the earliest record of Squeeze Bottling Works using the 4651 phone number that you can find? By the way good work again.
 

SODABOB

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Rich

This news clipping not only answers your question - but it also creates a new one.

In other words ...

Except for your paper label, I cannot find any indication that Squeeze Bottling Works ever BOTTLED 7-Up. There are no Ads, Articles, or other references to confirm it. Nor can I find an ACL 7-Up bottle from Kokomo. I'm starting to suspect that Squeeze Bottling was only a distributor for 7-Up, and that it was actually bottled in one of the nearby cities such as Indianapolis, Lafayette, or Muncie, and then transported to Kokomo for distribution.

1931

Squeeze Bottling 1931 New Phone Number The_Kokomo_Tribune_Tue__Aug_11__1931.jpg



Distance between Kokomo and Indianapolis = Appx. 60 Miles


Kokomo to Indianapolis 60 Miles.png
 

SODABOB

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This could be the missing link - although the 1935 date when they began operation seems a little late ???

1936 ~ Indianapolis, Indiana

7-Up Tom Joyce_The_Indianapolis_Star_Indiana_Sun__Jul_26__1936.jpg
 

SODABOB

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Rich

I discovered something that MIGHT date your paper label. I still need to do some more research, but my initial findings involve the words ...

Anti Acid

As it stands now, I can only find those words on four 7-Up related items, which I am attaching. I don't know the exact dates for the cardboard sign, the tin sign, or your paper label, but they are definitely early. The ad is the only one of the four that I can confirm as being dated 1931. If we conduct a search for anything else that's 7-Up related and uses the words "Anti Acid" we might be able to narrow things down even better. An interesting thing about your paper label is that it uses the word "Ant" without the letter ' i ' - which I can't explain at the moment, other than it might serve as another clue.

By the way, there are FAKE tin signs out there, so buyers beware!

7up Anti Acid Paper Label - Rich Forum May 2020 Cropped.jpg



7up Anti Acid Cardboard Placard Date Unknown 8.5 X 5.25 eBay.jpg



7up Anti Acid sign ebay Dec 2015 $1,299 Date Unknown.jpg



7up Anti Acid_The Burlington Hawk-Eye Burlington Iowa Dec 25, 1931.jpg
 

SODABOB

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HYPOTHESIS / INCONCLUSIVE / UNCONFIRMED / REQUIRES MORE RESEARCH / ETC.

Please note all of the above, but as it stands now I am leaning toward ...

A 1930-31 7-Up Paper Label on a 1932 Root Bottle


7up Anti Acid Paper Label - Rich Forum May 2020.jpg
 

iggyworf

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Bob i am sure you know about this pic from a post of yours here back in 2010.
7up Decasls 1931.jpg
 

hemihampton

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a 1930-31 label on a 1932 bottle does not make sense, either the factory went into the future or some one slapped it on the wrong year bottle recently?
 

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