1931 Par-T-Pak Ginger Ale with Label

[SODAPOPBOB]

ACLbottles Good News / Bad News / ? I was just about to toss in the towel when I discovered the attached ad. It's from 1934 and is the earliest image I can find of a PAR-T-PAK bottle that has a paper label similar to yours. But the real kicker is that it clearly includes the words TRADE MARK. So this means the trademark filing and registration dates I posted earlier are either inaccurate or else PAR-T-PAK did in fact use the TRADE MARK designation on their labels "prior" to it actually being filed and registered. I'm not sure what the answer is but this could possibly put your bottle back into the 1931-1932 era. However, the glitch with this revised possibility falls back on the fact that I cannot find a 12 Ounce bottle any earlier than 1937. But one thing is for certain, the paper label similar to yours was indeed used as early as 1934! Ad From ... The Charleston Daily Mail ~ Charleston, West Virginia ~ November 30, 1934

 

[SODAPOPBOB]

Cropped from the 1934 Ad for general interest and comparison ...

 

[morbious_fod]

Soda, it's a paper label. It could easily have been placed in an older bottle. Just Saturday I was talking to the author of a Dr. Enuf book where we had the same conversation about a 1947 bottle with a 1952 era paper label on it from the brand. The bottler in question was a Dad's Root Beer bottler who would have been using amber bottles for that brand for years and they were the logical choice for the transition to amber bottles for Dr. Enuf.

Using the date on the bottom on ACLs works because ACL is a permanent thing applied when the bottle was made. A slick side bottle with a paper label may have worn multiple labels in its career, and it would only be sheer luck that one would be the first application on a brand new bottle ordered in 1931.

Not to mention the fact that during the depression people were purchasing old Canada Dry, or other bottles, from bottle salvagers in the New York area in order to have bottles to bottle their drinks according to Wythe Hull owner of the Marion Bottling Company. This is where the Pepsi-Cola paper labels on Green and Brown bottles are believed to have stemmed from. This could be a 1931 ginger ale bottle from the New Jersey/New York area that was purchased for use in another part of the country thus the Bridgeton plant number.

Dating returnable paper label bottles is a tricky business due to their very nature of being removable.

 

[morbious_fod]

BTW ACLs that is a very nice early paper label Par-T-Pak.

 

[morbious_fod]

I've got a few unused neck labels for Par-T-Pak Orange from the same era around here somewhere.