SODAPOPBOB
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I recently came across several references stating that Pepsi Cola introduced their first ACL bottle in 1934. The copy/pasted quote below is from one of the sites, and the photo w/info is from another. I realize this claim may be challenged by some, and I welome this as I am a little skeptical myself. But from everything I have been able to ascertain so far, the claim seems to have some validity. If such a bottle truly does exist, surely someone among us must have an example. I apologize for the photo, as it appears to be overexposed, but it the best and only example I could find of one of these so called (appx.) 1934 ACL Pepsi Cola bottles. (I can't make out in the photo whether or not the one on the far left says "Sparkling" - Plus, it is a single-dot, which also confuses me somewhat). Please double-check your collections and see if you have one. Other than the photo below, everything else I found from this period has a paper label.
Thanks,
SPB
{Quote}
Painted label bottles date from 1934 and are known within the bottling business as Applied Color Labels or ACL. The Pepsi-Cola Company was the first to introduce the ACL bottle on a then unheard of 12-ounce bottle (twice the size of Coke), which they sold for a nickel. To help market the new colored label bottle, the company came up with a dandy new slogan with famous lyrics that are still remembered by many today:
Pepsi-Cola hits the spot
Twelve full ounces, that's a lot
Twice as much for a nickel, too
Pepsi-Cola is the drink for you.
Thanks,
SPB
{Quote}
Painted label bottles date from 1934 and are known within the bottling business as Applied Color Labels or ACL. The Pepsi-Cola Company was the first to introduce the ACL bottle on a then unheard of 12-ounce bottle (twice the size of Coke), which they sold for a nickel. To help market the new colored label bottle, the company came up with a dandy new slogan with famous lyrics that are still remembered by many today:
Pepsi-Cola hits the spot
Twelve full ounces, that's a lot
Twice as much for a nickel, too
Pepsi-Cola is the drink for you.