7up BOTTLES ~ OUTSIDE THE BOX

[SODAPOPBOB]

P.S.


Please don't answer that last question yet - To be continued ...

 

[SODAPOPBOB]

The thing that led me to the Mortar & Pestle idea is because of what it says on the early paper labels I've been looking at ...


"For Hospital or home use."


This particular example is from member Morbious_fod's website - dated 1935 - which I can trust is accurately dated!

 

[SODAPOPBOB]

Now you can call me crazy! But before you do, please tell me which of the following you see? And if neither of the following, do you have any ideas as to why they designed that portion of the label with what appears to be a 'lip' and 'curves' inward?

1. Champagne Glass?
2. Chemist Mortar without a Pestle?

 

[SODAPOPBOB]

I'm going to wrap things up for the day with these pictures. I especially like these particular pictures because it is a straight on view showing the entire label. Plus, by comparing them you can get a better sense of what I'm seeing - or should I say - what I "think" I see?

 

[SODAPOPBOB]

Lastly ...

Do You Hear What I Hear?

Said the night wind to the little lamb,
do you see what I see
Way up in the sky, little lamb,
do you see what I see
A star, a star, dancing in the night
With a tail as big as a kite
With a tail as big as a kite

Said the little lamb to the shepherd boy,
do you hear what I hear
Ringing through the sky, shepherd boy,
do you hear what I hear
A song, a song, high above the trees
With a voice as big as the sea
With a voice as big as the sea

Said the shepherd boy to the mighty king,
do you know what I know
In your palace warm, mighty king,
do you know what I know
A Child, a Child shivers in the cold
Let us bring Him silver and gold
Let us bring Him silver and gold
Said the king to the people everywhere,
listen to what I say
Pray for peace, people everywhere!
listen to what I say
The Child, the Child, sleeping in the night
He will bring us goodness and light
He will bring us goodness and light

 

[Canadacan]

Well I see it.... never really gave it any thought beyond just being graphics, it would be interesting to know what the artist was really meaning it to represent....if anything at all .... And no your not crazy it's there!

 

[jblaylock]

I agree, you're onto something. Why else have that lip on the side....

Sent from my Manta on tapatalk

 

[CreekWalker]

I agree, The champagne glass theory seems to fit in with that original label. As does the swimmer girl, who needs a place to swim.

 

[cowseatmaize]

I thought it was Esther Williams that inspired the swimsuit girl but maybe it was the other way around and she was inspired by 7up®. I didn't know it preceded her.

 

[Dansalata]

interesting